Confirmed: Crayola expanding interactive attraction to Orlando
A new interactive experience with art supplies, colors and more is coming to The Florida Mall.
Crayola on July 29 announced plans to open a new 70,000-square-foot Crayola Experience attraction at the mall next summer, taking up a portion of the soon-to-be-shuttered, two-story Nordstromspace. This would be the firm’s first location outside of the first Crayola Experience — a four-story building featuring a store, cafe, workshop, 25 hands-on activities and more — in Easton, Pa.
“Ours has always been a culture of innovation,” said Crayola CEO Mike Perry, in a prepared statement. “This next adventure is yet another dynamic way we’re advancing our mission of helping parents and teachers raise creatively alive children and creating some colorful family memories in the process. This move is important to our evolution, vision and strategy.”